As part of the 2025 Riyadh Season, Benchmark’s concert series at Abu Bakr Salem Theater showcased world-class performances. Proline played a key operational role, managing crowd flow, coordinating ground teams, and streamlining access and exit logistics to ensure a safe and seamless guest experience. With strong field readiness and extensive event expertise, the team delivered a well-orchestrated environment that allowed attendees to enjoy the shows with comfort and ease.